Grow a Profitable, Systemized Cleaning Business in 90 Days, Without Burning Out.

Work one-on-one with a cleaning business coach for 90 days. Nova combines weekly coaching, a custom action plan, and hands-on implementation support to help you improve pricing, hiring, operations, and client acquisition.

Book a Free Strategy Call

Use your free, 45-minute strategy session to discuss your goals, the biggest obstacle in your business, and whether the 90-day program is the right next step.

16+
Years of Experience
1,500+
Business owners and entrepreneurs coached and trained
Life-time
Access to Mastery Program
1-on-1
Implementation
Professional cleaning technician wiping down a surface during a scheduled residential cleaning job

Who It’s For

Owners of residential, commercial, or post-construction cleaning businesses who are just starting out or ready to grow a larger, steadier business and want to:

  • Build a predictable lead engine instead of relying on word-of-mouth
  • Standardize operations and confidently delegate day-to-day work
  • Hire and retain a reliable team of top cleaners
  • Price services correctly and create a scalable growth plan

What You Get

A 90-day coaching experience combining strategy, implementation, and accountability.

The Cleaning Business Coaching (90-Day Program) combines hands-on consulting and personalized coaching to create lasting systems that actually work inside your business. Each client receives:

Weekly 1-on-1 Coaching Calls

You’ll meet directly with your coach once a week to identify growth blocks, track progress, and refine your systems in real time. Every session is focused on your business, no generic group advice.

Custom-Built Action Plan

Together, we’ll design and implement tailored solutions for your highest-impact area, whether it’s hiring, pricing, marketing, or operations. You’ll leave each week with a clear set of action steps.

Direct Access Between Calls

Need quick feedback or help between sessions? You’ll have direct access to your coach via email or phone for ongoing guidance and accountability throughout the 90 days.

Resource Library

You’ll gain access to Nova’s full toolkit of SOP templates, hiring systems, pricing calculators, and client contracts, everything you need to streamline and scale faster.

Lifetime Community Access

Get lifetime access to our Coaching Community and Training Modules to continue learning and receiving support beyond the program.

The Nova 6-Pillar Framework

1
Profitable Systems & Processes
  • Create SOPs for cleaning and admin tasks
  • Implement CRM + scheduling software
  • Streamline client onboarding and service delivery
  • Build repeatable systems for residential, commercial, and post-construction projects

See which cleaning business SOPs to build first.

2
Mindset & Leadership Development
  • Strengthen your growth mindset and confidence
  • Improve time management and reduce stress
  • Lead with clarity and motivation, even in slow seasons
3
Marketing & Lead Generation
  • Generate steady, high-quality leads beyond referrals
  • Optimize Google Business Profile, Yelp, SEO & social media
  • Build referral and affiliate partnerships (10 % partner discounts included)
4
Sales & Pricing Strategy
  • Master consultations and close recurring contracts
  • Design profitable packages and upsells
  • Eliminate undercharging and scope creep
5
Hiring & Team Management
  • Recruit trustworthy, long-term cleaners and supervisors
  • Set training + accountability systems
  • Reduce turnover and improve team performance

Explore our guide to hiring and retaining cleaning technicians.

6
Financial Mastery & Scalability
  • Track margins and profits by service type
  • Use dashboards for growth decisions
  • Prepare books for expansion or financing

Need help with one area first? Explore Operations & SOPs or Hiring & Team Systems to see how focused support connects to the wider coaching program.

Book a Free Strategy Call

What Makes This Program Different

  • Hands-on implementation: we don’t just coach, you install systems as you go.
  • Industry focus: built specifically for cleaning companies (including post-construction).
  • Accountability: weekly calls + direct support until results are in motion.
Technology

How to Compare Coaching Programs

Every coaching program is built differently. Here is what Nova’s 90-day program includes, and the questions worth asking when you compare your options.

Nova Enterprises

Questions to Ask Any Program

✅ Implementation-first coaching
You don’t just learn concepts, you install real systems during the program.
Does it include hands-on implementation, or mainly training content?
✅ Personalized 1-on-1 sessions
Every business gets its own plan, schedule, and accountability.
Are sessions one-on-one or group-based, and how is your plan tailored?
✅ 90-day structure with measurable milestones
Clear roadmap from chaos to control.
Is there a defined timeline with milestones you can track?
✅ Cleaning-industry specialists
16+ years built exclusively around cleaning businesses, not adapted from unrelated industries.
Is the coaching built around cleaning businesses specifically?
✅ Hands-on consulting + coaching hybrid
We help you build, test, and optimize your systems.
Will you get help building and testing systems, or advice only?
Learning process

Investment & Timeline

Goal: a more systemized cleaning business with clearer pricing, hiring, and operating processes.

  • Duration: 90 days (renewable for continued growth)
  • Format: Weekly 1-on-1 coaching + custom implementation plan
  • Investment: Based on your business size and goals (discussed during consultation)
  • Progress Reviews: Priorities and progress are reviewed during your weekly coaching calls

Which Program Is Right for You?

Both paths teach the same systems Paul has used to build and scale cleaning businesses for 16+ years. The right one depends on how much hands-on support you need right now.

Coaching for Cleaning Business Owners (Course)

Cleaning Business Mastery

Format
Self-paced digital membership
Investment
Monthly, annual, and lifetime options. See current pricing on the Mastery page.
Best For
Owners just starting out, building on a budget, or ready to implement the systems themselves
What's Included
Access to Nova's full system library, pricing calculators, hiring templates, and the Coaching Community
Cleaning Business Coaching(90-Day Program)

Cleaning Business Coaching (90-Day Program)

Format
Weekly 1-on-1 coaching + custom implementation plan
Investment
Based on your business size and goals, discussed during your strategy call
Best For
Owners ready to move fast with direct, hands-on accountability
What's Included
Everything in Mastery, plus weekly 1-on-1 coaching calls and direct access between sessions

Meet Your Cleaning Business Coach

Paul Borodenko is the founder of Nova Enterprises. His work building and scaling cleaning businesses informs the systems Nova teaches in pricing, hiring, client acquisition, and operations.

In the 90-day program, that practical experience becomes a plan for your business, supported by weekly coaching and implementation guidance.

Read Paul's story: 16 lessons from 16 years building a cleaning company.

Paul Borodenko, founder of Nova Enterprises
5.0 ★★★★★

What Cleaning Business Owners Say on Google

All 9 reviews from Nova Enterprises’ verified Google Business Profile.

★★★★★

"Working with Paul has been a game changer for my commercial cleaning business. Paul compressed years of learning into weeks. He's not teaching theory, he's sharing the exact systems and methods that built a seven-figure operation."

Steven Yousef
Google review
★★★★★

"The NOVA program has truly transformed the way I see my cleaning business. Paul is real, transparent, and truly wants everyone to win. What I love most is that this isn't just motivation, it's strategy. Systems. Structure. Real guidance."

Kenita Jones Taylor
Google review
★★★★★

"One of the best business experiences of my life. The program is a clear, step-by-step guide with video lectures and sessions with a coach, where you can go through each stage, ask questions, and receive valuable recommendations."

Kseniia Svyrydovska
Google review
★★★★★

"Nova Enterprises provided outstanding coaching that truly helped me grow my cleaning business. The guidance was practical, structured, and tailored to my specific challenges, never generic."

Mary G
Google review
★★★★★

"Paul broke everything down step-by-step in a way that finally made sense. The systems, templates, and strategies he provided helped me launch properly, understand outreach, and start getting leads much faster than I expected."

Moses Jayson
Google review
★★★★★

"Paul is one of the most business-minded and trusted people I've had the chance to work with. He brings a clear, strategic perspective to every conversation and focuses on practical solutions that actually move the needle."

Samantha Wallace
Google review
★★★★★

"I CAN NOT say enough great things about Nova Enterprises! Not only did they deliver exactly what I needed, but I also learned so much along the way. We're now more productive, efficient, and profitable than ever."

Nikolai Volkov
Google review
★★★★★

"I was hitting a ceiling at $100k/month and burning time chasing the wrong clients. By applying Paul's strategies, I've doubled my revenue to $200k/month in just a few months. The best investment I've ever made in my business."

Tymur Zadyrko
Google review
★★★★★

"I recently completed a 3-month coaching program and it exceeded all my expectations. Paul was incredibly attentive, insightful, and generous with his knowledge and time. I'm walking away with clarity, strength, and tools for years to come."

Angelika Korab
Google review
figure background

Ready to Build Your 90-Day Plan?

Book a free 45-minute strategy call. We’ll talk through your goals, your biggest obstacle, and whether the 90-day program is the right fit.
Cleaning
Client reviewing project roadmap and milestones during a Nova business strategy meeting

Ready to Scale Beyond Coaching?

If you’ve mastered your systems and are ready to expand faster, explore the Allora Cleaning Partner Program, a next-level opportunity for established operators.

Run your own cleaning brand under Allora’s trusted name, powered by Nova’s proven systems, coaching, and nationwide growth model.
Build faster. Scale smarter. Operate with full support.

Frequently Asked Questions

01
Do you offer group coaching?

Not at this time. Nova's coaching is one-on-one: weekly calls, a custom action plan and direct support between sessions, all focused on your business. If you want a lower-cost, self-paced option, Cleaning Business Mastery gives you training, templates and community access.

02
What kind of results can I expect?

Your goals may include stronger pricing, more consistent client acquisition, clearer team handoffs, or documented operating procedures. We set priorities around your starting point and review progress during coaching. Results depend on your business, market, and implementation.

03
Do you work with both residential and commercial cleaning companies?

Yes, the framework applies to both. We customize your systems for residential, commercial, or post-construction services.

04
What happens after 90 days?

You can renew for continued support, or keep scaling independently with the systems you’ve built, they’re yours for life.

05
How much time will I need to commit each week?

On average, 2–3 hours per week is enough to complete your coaching session, apply your new systems, and track progress. We design the program around your business schedule, not the other way around.

06
How do I know if this will work for my type of cleaning business?

Our coaching is built on more than 16 years in the cleaning industry, and our team has coached and trained more than 1,500 business owners and entrepreneurs, from solo operators to multi-location teams. During your strategy call, we'll show you examples from businesses similar to yours.

07
What is the difference between the 90-day program and Mastery?

Mastery is a self-paced membership for owners who want training and resources they can work through independently. The 90-day program adds weekly one-on-one coaching, a custom action plan, and direct implementation guidance. See the current Mastery options or read how to choose a cleaning business coaching program.

08
I have not started my cleaning business yet, can I still join?

Yes. A meaningful share of Nova's clients start their cleaning business inside the program, so the systems are installed correctly from day one instead of rebuilt later.

09
How much does cleaning business coaching cost?

Nova discusses the investment during your free strategy call because the right scope depends on your business size and goals. Use the call to compare the proposed support, priorities, and cost before deciding.