About Nova Enterprises — Built by Operators, for Operators
Built by Operators. Designed for Growth.
Nova Enterprises helps service businesses scale with systems, not stress. With over 20 years of cross-industry experience, we help owners replace chaos with clarity through SOPs, automation, and actionable growth frameworks.
Our Founder: Paul Borodenko
Paul Borodenko, founder of Nova Enterprises, built and scaled his own cleaning company into a nationwide franchise now expanding across the country. A multi-7-figure entrepreneur with over 20 years of experience in construction, cleaning, retail, and e-commerce industries, Paul discovered his true passion for helping other entrepreneurs achieve freedom through systems, automation, and proven business frameworks.
Today, Nova Enterprises empowers service business owners to start, grow, and scale to 6- and 7-figures through hands-on coaching, operating systems, and strategic guidance tailored to real-world results.
Through a combination of results-driven marketing, lead generation systems, and proven strategies that actually convert, Nova Enterprises helps entrepreneurs attract consistent, high-value clients — without relying on cold calls or random referrals.
What We Believe
Clear SOPs and accountability beat heroics and late-night fixes.
Dashboards, margins, and unit economics drive decisions.
Balanced hiring, process design, and AI/automation unlock scale.
Simple, shippable improvements produce compounding gains.
Advice is cheap, installation is where results show up.
Programs We’re Known For
SOPs, lead gen, pricing, and hiring systems installed with you.
Estimating, scheduling, crews/subs, and profitability systems.
Product validation, branding, funnels, and automation.
How We Help (Operator-First)
- Operations & SOPs: Document, streamline, and deploy the way work gets done, every time. Learn more →
- Marketing & Lead Generation: Build a repeatable pipeline (GBP/local SEO, ads, referrals) tied to ROI. Learn more →
- Sales & Pricing Systems: Standardize quoting, protect margins, and improve close rates. Learn more →
- Hiring & Team Systems: Role clarity, onboarding, scorecards, and leadership rhythms. Learn more →
- Automation & AI Integration: Practical workflows, chat, and predictive insights that save time. Learn more →
- Financial Dashboards & Funding Prep: Live metrics for profit, cash flow, and growth planning. Learn more →
The Nova Method
(6 Pillars)
Document the work; remove variance.
Move owners from “doer” to “builder.”
Predictable demand beyond referrals.
Disciplined quoting and margin control.
Hiring, onboarding, scorecards, and cadence.
Dashboards for profit, cash, and scale decisions.
Industries We Serve
Residential, commercial, post-construction
GCs, remodelers, specialty contractors
Launch, relaunch, growth systems
Owner-dependent to system-driven
Results & What Clients Say
"
I CAN NOT say enough great things about Nova Enterprises! Their service has been incredible — not only did they deliver exactly what I needed, but I also learned so much along the way. I’ve already implemented their strategies into my business, and the results have been amazing. We’re now more productive, efficient, and profitable than ever. If you’re serious about growing your business, I highly recommend Nova Enterprises!
"
When I first started with Paul’s Nova Coaching program, I was hitting a ceiling at $100k/month and burning time chasing the wrong clients. Paul completely transformed how I market and sell my services. By applying his proven marketing strategies — like refining my offers, implementing high-converting funnels, and leveraging retargeting — I’ve doubled my revenue to $200k/month in just a few months. What sets Paul apart is that he doesn’t just give advice; he gives you a roadmap that works in the real world. This coaching is hands-down the best investment I’ve ever made in my business.
"
I recently completed a 3-month coaching program with NovaCoaching, and I can honestly say it exceeded all my expectations. From the very first session, I felt heard, seen, and truly supported. My coach, Paul, was incredibly attentive, insightful, and generous with his knowledge and time… I’m walking away from this program with clarity, strength, and tools that I know will serve me for years to come. I can’t thank NovaCoaching enough for this incredible journey. Highly recommended to anyone ready to grow and invest in themselves. You won’t regret it!
Why Choose Nova
- 20+ Years Operating Experience across construction, cleaning, and e-commerce
- Implementation-First: We install systems with you, not “advise and leave”
- Operator DNA: Built by someone who has actually run and scaled service companies
- Integrated Approach: Operations, marketing, sales, hiring, AI, and finance, all connected
- Measured Outcomes: Clear deliverables, KPIs, and dashboards
Built for Owners Who Want More Than Advice
